Last week I gave a talk at Creative Corner in London. Most event attendees were in the creative industries: design and music.
Listening to talks of Simon and Patrick, I learned that our experiences are not so different.
1. Coding process is not much different from creating Music or Designing a book
They all need their own time and focus. We are all distracted by external stimuli. That’s why it’s important that carve out that piece of the day, when create our most important work. Paraphrasing Patrick: “If you’re creating music, that’s your work. Don’t spend all your time, creating marketing content on social media.”
2. We all want to push the boundaries of our work
Simon shared promising designs, that got rejected by his clients. They ended up delivering much more bland and safe options. This is something I see often, when I explain the potential of web sites to my clients. Sometimes it works, but most often they don’t feel like innovating.
3. Our own work matters the most
At the end of the day, we’re most proud of our own work. The one where we could decided that safe, is not an option. It’s also often the case, that this is one of our best work that we end up showing for years to come. But the only way we can do it, is if we ruthlessly make time for it.
I really enjoyed the event and discussions afterwards. Make sure you attend next month!